5 Things All of My Most Successful brand & website design Clients Do to See Results
Wouldn’t it be lush if there were some magic business button that did all the hard work for us? Just one tap, and we’d be swimming in sales, leads, and perfect clients. Sadly, that’s just the stuff of lazy-day dreams. In reality, getting results takes showing up and doing the things—but the big question is: what things?
Good news, though! I’ve observed my most successful clients and noticed they all have a few habits that help them get the most out of their websites. Web design is powerful, but only if you fuel it with the right actions. Here are five things my clients who see serious results always do:
1: Know the Numbers
It doesn’t mean spending hours buried in analytics, but it’s essential to have a general sense of your website’s traffic, top-performing content, and ad performance. This gives you clues about what’s working, what isn’t, and where to focus your energy.
2: Embrace Iteration Over Time
Great websites aren’t a “set it and forget it” project. They evolve with your business. My most successful clients let go of perfectionism and embrace small, consistent updates. This mindset makes their websites more effective and keeps their brands feeling fresh.
3: Deeply Understand Their Audience
If you don’t know who you’re serving, you’re shooting in the dark. My clients who truly connect with their audience know what makes them tick, and they use their website to speak directly to their needs and desires. A deep dive into your audience’s world can take you a long way.
4: Offer Big Value, Always
If you want people to keep coming back to your website, they need a reason to. My clients make sure their website offers real value—whether it’s educational blogs, free resources, or helpful downloads. Building trust starts with showing you care, and that can begin right on your website.
5: Outsource to Experts
The best results come when clients focus on what they do best and leave the rest to the pros. My most successful clients aren’t trying to DIY their websites or handle every aspect themselves—they find experts they trust and let them do the heavy lifting.
Final thoughts
A lot goes into creating a website that works for your business, but if you take one thing away from this post, let it be this: you don’t have to do it alone. If you’re ready to start building your dream team, I have openings starting in January 2025. Get in touch, and let’s make magic happen together!